Think about SEO before building a website — Antonie Meeker // AM Marketing
- Part 1 Think about SEO before building a website — Antonie Meeker // AM Marketing
- Part 2Common SEO myths busted — Antonie Meeker // AM Marketing
Show Notes
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02:22Thinking about your SEO strategies before building a websiteBefore building a website, its best to figure out what the objective of the site is and your marketing channels. Then, that will dictate the type of content you create, your URL structure, etc.
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05:03Considering keywords to rank for before creating contentYou need to think about the keywords youd like to rank for prior to creating content because it will determine your website and URL structure. For businesses with multiple locations, all locations should have a separate page.
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07:04How your industry impacts SEO strategySome industries will be more competitive than others, so it boils down to picking keywords with good search volume that arent extremely competitive. Additionally, your industry will also dictate the type of content you create.
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08:31Mistakes brands make when they don't think about SEO before building their websitePeople will create one-page websites yet want to rank for many terms using just that page. Theres also the issue of websites having minimal content and limited SEO resources to pursue all the keywords theyd like to at the same time.
Quotes
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"Before you even start to build a website, you need to think about SEO and you need to think about your marketing channels in general. Because that actually dictates the path that you'll be going." -Antonie Meeker, CEO, AM Marketing
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"If you're building a website for a business that has three different locations, you want to make sure that all of your locations have a separate page." -Antonie Meeker, CEO, AM Marketing
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"Before you actually create the content, you need to be thinking about the keywords that you are trying to rank for because that dictates your website structure and your URL structure." -Antonie Meeker, CEO, AM Marketing
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"Imagine a website that has 50-60 services, like a home restoration website, and they only have one page. That's one of the biggest problems." -Antonie Meeker, CEO, AM Marketing
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"One of the biggest issues that we see is websites have good structure, great speed, amazing layout. But then at the same time, almost no content." -Antonie Meeker, CEO, AM Marketing
- Part 1 Think about SEO before building a website — Antonie Meeker // AM Marketing
- Part 2Common SEO myths busted — Antonie Meeker // AM Marketing
Up Next:
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Part 1Think about SEO before building a website — Antonie Meeker // AM Marketing
Antonie Meeker, Founder and CEO at AM Marketing, debunks some SEO myths. Which should come first, the website or the SEO strategy for the website? Though many companies make the mistake of creating their website before thinking about an SEO strategy, coming up with the strategy first will undoubtedly work to your business’ benefit in the long run and help you to avoid costly website overhauls. Today, Antonie discusses why you should think about SEO before building your website.
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Part 2Common SEO myths busted — Antonie Meeker // AM Marketing
Antonie Meeker, Founder and CEO at AM Marketing, debunks some SEO myths. There are many SEO myths floating around from 13 blog posts a month being the magical number to making sure your content is over 1,444 words. However, when it comes to SEO strategies, it’s really about doing your own research to figure out what will work best for your business. Today, Antonie discusses common SEO myths and why they're busted.
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